To accelerate the world's transition to sustainable energy

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Tesla was founded in 2003 by a group of engineers who wanted to show that electric driving can be better than conventional cars. Today, the company has grown into an internationally renowned brand that offers electric cars and solutions for sustainable energy storage. Tesla’s mission is to accelerate the transition to sustainable energy.

The beginning

The Roadster was presented in 2008. This was the base of the first fully electric sedan, the Model S, wich was introduced in 2012. This model combines safety, performance and efficiency. In 2015 the line-up was expanded with Model X. A safe, super fast and comfortable SUV. In 2016 a new model was presented, the Model 3. This more affordable volume model went into production in America in 2017 and has been available in The Netherlands since 2019. Tesla also offers energy solutions such as Powerwall, Powerpack and the Solar Roof. This allows energy to be generated and stored.

An electric future

The current range is just the beginning of the electric future. The organization is currently working on an affordable SUV based on Model 3, a pick-up truck, the new super-fast Roadster, and much more.